Ncantiller Brand Ad 2023: 3 messages in 1 minute
- Webpreneur Space
- Mar 6, 2023
- 2 min read
Updated: Mar 28, 2023
Few days ago, our flagship fashion brand posted their AD campaign for 2023 reaching more than 2,000 views within 24 hours. More than just a brand ad, it is a visual representation of the 3 core messages about the brand. Find time to check the video and share with us through the comment section what messages were you able to get from it.
This Filipino owned fashion brand is into symbolic designs most of the time including some projects they worked with previously, as the saying goes " there is always a story behind everything".
Every ad review gives readers a similar or different perspective on interpreting things and in this blog, I will be citing the messages they want to share in their one minute AD straight from the AD creator.
Message 1 #: "Where tradition meets fashion"
The tagline of the brand was showed at the first part of the video. Ncantiller brand showcases one of the livelihood tradition in the Philippines which is weaving. The grasses were shown because the material used in making their design collection is "Tikog" (a special reed grass which grows in swampy areas along rice fields and has solid, jointless, and usually triangular stems"). In the eastern part of Visayas where the head designer grew up, weaving mats is one of the oldest livelihood tradition which is preserved until now. In fact, their region is known for making good quality sleeping mats locally referred to as "Banig". Ncantiller Brand team want to contribute in keeping the tradition alive by innovating products through the field of fashion.
Message 2 #: "They have design collection in every occasion"
In the ad, the ambassadors showcased some of the pioneer designs that you can use whether you are having a nature trip, stroll in a casual day, in a city or special events.
Message 3 #: "Pioneer design collections"
They showed a preview of the 3 major designs from their 2022 collections which includes the abstract tote bag, the sphere handbag and backpack. Ncantiller brand team continues to develop different designs of purses for their clients.
Aside from the limited edition designs, they launched a total of 21 regular pioneer designs of leather and banig collections. You may visit the shop link below to view more;
Truly the heart of creativity does not only lie on the work of art but also on the vision and purpose, Through this, you don't just express the gift given by the Almighty but also share it to others.
If you love and like the article, feel free to share your feedback.
Featured OOTD designs in the Ad:
Comments